Four-Year-Old Launches "Give Em Joy" to Celebrate Underserved Children's Birthdays

Glen Ellyn, IL - A four-year-old girl is on a mission to bring smiles to underserved children in Chicagoland by helping them celebrate their birthday in a big way. Emery, with assistance from her three-year-old sister Oliva, launched “Give Em Joy” which sends games and birthday cards to kids that need some extra cheer.

Emery’s journey began when she celebrated her own fourth birthday. Following her party filled with family, friends and lots of birthday presents her parents explained how lucky she was. “Why am I lucky?”, Emery asked. Her parents explained that there are children that don’t get presents on their birthday. Emery seemed puzzled, but immediately replied, “why don’t we give them some of our games?”. And with that, “Give Em Joy” was born.

This past spring, the girls worked with designer Sophia Ricciardi to create logos, birthday cards and a balloon-themed gift box. In the “Give Em Joy” name, they have incorporated both girls—Em is Emery’s nickname and Joy is Olivia’s middle name. The birthday boxes are filled with the girls’ favorite game, The Root Beer Float Challenge, and the girls add their own personal touch to the birthday cards.

Earlier this month, the duo made their first delivery of 20 games to Lydia Home, a place that has been a source of hope, healing and home to children since 1916. The two have also partnered with Cake4Kids, a nonprofit organization that has delivered over 50,000 birthday cakes to underserved youth across the country. “Give Em Joy” will continue to collaborate closely with Cake4Kids to deliver a one-two punch of happiness for kid’s celebrating their birthdays.

If you know any underserved children in need of some birthday cheer or organizations that support this cause, please send us an email at info@graymattersgames.com. Emery and Olivia would love to send some fun their way!

To learn more about how you can support Lydia Home or Cake4Kids, please visit their website at lydiahome.org and cake4kids.org

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